{"id":17408,"date":"2021-08-24T15:18:35","date_gmt":"2021-08-24T13:18:35","guid":{"rendered":"https:\/\/e-m-p-i-r-e.eu\/produit\/n13-a-curatorial-work-graphic-design-in-the-white-cube-by-peter-bilak-author-lise-brosseau\/"},"modified":"2026-02-09T21:12:32","modified_gmt":"2026-02-09T20:12:32","slug":"n13-a-curatorial-work-graphic-design-in-the-white-cube-by-peter-bilak-author-lise-brosseau","status":"publish","type":"product","link":"https:\/\/e-m-p-i-r-e.eu\/fr\/produit\/n13-a-curatorial-work-graphic-design-in-the-white-cube-by-peter-bilak-author-lise-brosseau\/","title":{"rendered":"n\u00b013 \u2014 Une proposition curatoriale\u202f: Graphic Design in the White Cube par Peter Bil\u2019ak. Auteure\u202f: Lise Brosseau"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">En 2006, \u00e0 l\u2019occasion de la 22<\/span><span class=\"s2\"><sup>e<\/sup><\/span><span class=\"s1\"> Biennale de Brno, Peter Bil\u2019ak proposait \u00e0 vingt designers graphiques et collectifs de concevoir les affiches de l\u2019exposition \u00e0 laquelle ils devaient participer\u202f: <i>Graphic Design in the White Cube<\/i>. Ces affiches pourraient alors fonctionner sur deux niveaux : en tant que contenu de l\u2019exposition (la collection nouvellement cr\u00e9\u00e9e serait pr\u00e9sent\u00e9e accompagn\u00e9e des esquisses ayant conduit \u00e0 la r\u00e9alisation des diff\u00e9rentes affiches) et dans les rues de la ville o\u00f9 des exemplaires seraient affich\u00e9s afin d\u2019informer et de promouvoir l\u2019\u00e9v\u00e9nement. Par cette invitation, le designer\/commissaire souhaitait r\u00e9pondre au constat selon lequel l\u2019espace d\u2019exposition isolerait les productions de design graphique du monde r\u00e9el, du contexte (commercial, culturel, historique) et de la fonction n\u00e9cessaires \u00e0 leur lecture et leur compr\u00e9hension. Il choisit ainsi de faire des conditions de l\u2019espace d\u2019exposition (en l\u2019occurrence la Moravian Gallery) le contexte des productions, d\u2019exposer le travail du designer graphique plut\u00f4t que des objets. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Cette strat\u00e9gie qui ne masquait pas sa nature auto-r\u00e9f\u00e9rentielle, \u00e9tait accompagn\u00e9e d\u2019un essai, r\u00e9dig\u00e9 par Bil\u2019ak lui-m\u00eame\u202f; un texte encore r\u00e9guli\u00e8rement cit\u00e9 aujourd\u2019hui quand il s\u2019agit d\u2019aborder l\u2019exposition de design graphique comme un sujet. Notre \u00e9tude engagera l\u2019analyse de ce dernier afin d\u2019interroger l\u2019approche th\u00e9orique caract\u00e9ristique de ce projet. Elle tentera de replacer la d\u00e9marche r\u00e9flexive, discursive et la part r\u00e9dactionnelle de cette proposition curatoriale dans l\u2019histoire r\u00e9cente du design graphique. Puis t\u00e2chera de d\u00e9montrer comment ces partis pris conduisent \u00e0 une forme de red\u00e9finition du design graphique.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Auteure\u202f: Lise Brosseau<br \/>\n16 pages, 21 \u00d7 29,7 cm, NB sur carte graphique<br \/>\n02 juillet 2018<br \/>\nisbn 979-10-95991-10-6<br \/>\nissn 2558-2062<\/p>\n","protected":false},"featured_media":17249,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[3849],"product_tag":[4082,4083,4019,3962,3893,4020,3868,4084,4076],"contributor":[46],"season":[33],"subject":[3133,3977,3901,3916,3918],"collection":[],"artist":[3814,4081],"limited_edition":[],"class_list":{"0":"post-17408","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-revue-faire-fr","7":"product_tag-brno-festival-fr","8":"product_tag-devalence-fr-2","9":"product_tag-dot-dot-dot-fr-2","10":"product_tag-exhibition-fr","11":"product_tag-graphic-design-fr-2","12":"product_tag-graphic-design-exhibition-fr","13":"product_tag-m-m-paris-fr-2","14":"product_tag-peter-bilak-fr-2","15":"product_tag-poster-fr-2","16":"contributor-lise-brosseau","17":"season-33","18":"subject-communication-fr","19":"subject-exhibition-fr","20":"subject-graphic-design-fr","21":"subject-poster-fr","22":"subject-process-fr","23":"artist-m-m-paris","24":"artist-peter-bilak","26":"first","27":"instock","28":"featured","29":"shipping-taxable","30":"purchasable","31":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/product\/17408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/comments?post=17408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/media\/17249"}],"wp:attachment":[{"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/media?parent=17408"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/product_brand?post=17408"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/product_cat?post=17408"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/product_tag?post=17408"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/contributor?post=17408"},{"taxonomy":"season","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/season?post=17408"},{"taxonomy":"subject","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/subject?post=17408"},{"taxonomy":"collection","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/collection?post=17408"},{"taxonomy":"artist","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/artist?post=17408"},{"taxonomy":"limited_edition","embeddable":true,"href":"https:\/\/e-m-p-i-r-e.eu\/fr\/wp-json\/wp\/v2\/limited_edition?post=17408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}